Noticia

25/10/2023

WFA Better Marketing Pod Ep 29: On what we can learn from emerging markets with Cristina Diezhandino, Diageo

In episode 29 of the Better Marketing Pod, host David Wheldon speaks with Cristina Diezhandino ...
25/10/2023

WFA Better Marketing Pod Ep 30: On great senior leadership with Jane Wakely, PepsiCo

Understanding people, great (female) leadership and why diversity brings diversity of thought: in episode 30 of the Better Marketing Pod ...
21/07/2023

WFA Better Marketing Pod Ep 24: On brand safety with Gordon Crovitz, NewsGuard

WFA podcast host David Wheldon speaks with Gordon Crovitz, Co-founder at NewsGuard, about brand safety and how to ensure that the use of blocklists doesn't defund quality journalism.
23/05/2023

We’re going to have to be amazingly humble

This quote sums up the future of marketing for me. Spoken by Rupen Desai in his presentation on regenerative marketing at Global Marketer Week, it was a sentiment that was also echoed in ...