Noticia

WFA podcast host David Wheldon speaks with Gordon Crovitz, Co-founder at NewsGuard, about brand safety and how to ensure that the use of blocklists doesn't defund quality journalism.

This quote sums up the future of marketing for me. Spoken by Rupen Desai in his presentation on regenerative marketing at Global Marketer Week, it was a sentiment that was also echoed in ...

Diageo’s Global Chief Marketing Officer, Cristina Diezhandino, has been named WFA Global Marketer of the Year 2022, after making the annual award’s shortlist for a second time in a row.

“New year, new me” as the old saying goes. I was tasked with coming up with some resolutions for 2023 to encourage creative behaviour in the New Year