David Wheldon, my top 10 take-outs: Build new business models

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David Wheldon, my top 10 take-outs: Build new business models

This is my one tip from a current marketer and it’s here because it’s so fundamental. Rupen Desai from the Dole Sunshine Food Company has lived his advice in developing a new income stream from pineapple leaves, creating a better living for farmers, reducing waste and helping make a vegan leather alternative. It’s incumbent on all of us to develop new business models that are more sustainable. 

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